RepIQ

Smart collars that clip onto any standard barbell to provide real-time data for weightlifters.

Lahti, Finland Building MVP

Summary

RepIQ is a fitness technology company that provides smart hardware for weightlifting. Its product consists of two smart collars that attach to barbells to track and analyze various performance metrics in real-time. This data helps athletes and coaches overcome the problem of "training blindly" to reduce injuries and improve results. The business model is a combination of a one-time hardware sale for the collars (€200) and a tiered subscription model for access to advanced analytics and multi-athlete monitoring features.

Problem

Weightlifters and coaches train "blindly" without access to objective performance data. This leads to critical training decisions being invisible, resulting in a higher risk of injury, slower progress, undetected imbalances, and a tendency to overtrain or undertrain.

Solution

RepIQ offers a solution of two smart collars that can be attached to any standard barbell. These collars track key metrics such as velocity, bar path, fatigue, left/right imbalance, maximum power, and bar tilt, enabling athletes to train smarter, safer, and more efficiently.

Market

Professional weightlifters and coaches

Customers & users

The primary users are weightlifters and their coaches.

Competitive advantage

The product is positioned as an affordable and easy-to-use device that provides comprehensive feedback.

Traction

The company is currently running a pilot program.

Competitors

enode

perch

kinovea

gymaware

Pitch deck

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